articles

Exciting Changes Coming to Your Neighborhood!

99 Cents Only Stores to Reopen as Dollar Trees

By Ashley Cunningham - Publisher, Macaroni Kid Temecula-Murrieta-French Valley June 1, 2024

As parents, we are always on the lookout for budget-friendly shopping options that can help stretch our dollars a little further. This summer, there's some exciting news on that front. Dollar Tree has announced that it has acquired the rights to the leases of 170 previously shuttered 99 Cents Only stores, with more than half of these located right here in California.

A New Beginning for 99 Cents Only Stores

The announcement from Dollar Tree executives came on Wednesday, revealing their plans to transform these former 99 Cents Only stores into Dollar Trees. This news follows the unfortunate closure of all 371 99 Cents Only stores and their filing for bankruptcy in April. The company cited several reasons for this decision, including the lingering effects of the COVID-19 pandemic, shifting consumer demand, and rising theft rates.

Michael Creedon, Jr., Dollar Tree’s Chief Operating Officer, highlighted the strategic nature of this acquisition, stating, “As we continue to execute on our accelerated growth strategy for the Dollar Tree brand, this was an attractive opportunity to secure leases in priority markets where we see strong profitable growth potential.”

What This Means for Families

For many families across California, the reopening of these stores as Dollar Trees is a welcome development. Dollar Tree is known for its affordable pricing, making it a favorite among budget-conscious shoppers. The acquisition of these stores means that Dollar Tree will be expanding its footprint across the state, providing more convenient locations for families to shop for everyday essentials without breaking the bank.

Rick Dreiling, chairman and CEO of Dollar Tree, also noted that inflation and reduced government benefits have put pressure on lower-income customers, making affordable shopping options more crucial than ever. The reopening of these stores will help meet this need, offering a range of products at just a dollar, which can make a big difference for families managing tight budgets.

What to Expect

While Dollar Tree hasn't provided an official list of the specific locations that will reopen, we do know that the majority will be spread across California, from Sacramento to San Diego. Customers can expect to see the rebranded stores opening their doors as early as fall 2024.

Bill Read, Executive Vice President of real estate firm Retail Specialists, posted a list of 93 former 99 Cents Only locations that Dollar Tree successfully bid on, and most of these are in prime retail areas. This means that the new Dollar Tree stores will be easily accessible and conveniently located in many of our communities.

Creedon Jr. emphasized the benefits of this acquisition, saying, “The portfolio complements our existing footprint and will provide us access to high-quality real estate assets in premium retail centers, enabling us to rapidly grow the Dollar Tree brand across the western United States, reaching even more customers and communities.”

Looking Ahead

As we look forward to the fall, the reopening of these stores as Dollar Trees represents a positive change for families across California. Not only will it provide more shopping options, but it will also bring new life to previously closed retail spaces in our neighborhoods.

For now, we can keep an eye out for updates on the specific locations and prepare to welcome Dollar Tree into our communities, knowing that this expansion is aimed at supporting families like ours with affordable, accessible shopping options.

Stay tuned for more updates as we get closer to the grand openings, and get ready to enjoy the benefits that Dollar Tree will bring to our local shopping experiences!

When visiting events and local businesses, be sure to tell them Macaroni KID sent you... and don't forget to tell all your friends!